SEO Algorithm Updates Last Update Have you been receiving penalties for thin content? Thin content dates back to the start of the 21st century. During the early years, websites didn’t require many keyword-optimized pages. The amount of content needed to rank well in search engines was minimal. Ever since Google introduced Panda in 2011 to fight low-quality…
Why SEO Is Important Last Update The internet is an overcrowded place with more users gaining access every day, and you’re looking to have your webpage stand out. That’s where SEO comes in. But, what is SEO? SEO stands for search engine optimization. SEO is a necessary skill for website owners that can help their…
SEO Strategy Guide Last Update In the present age, marketing is vastly different from how it used to be years ago. In the era before the internet, people commonly relied on word-of-mouth recommendations, and marketing was limited to billboards, television commercials, and radio jingles. However, the advent of the internet and advancements in technology have…
On-Page SEO Tips Last Update Creating a website is easy (enough). And while publishing new content is hard work, you can still plan and schedule so you can do it smoothly. But keeping your website in good health as the number of pages grows is entirely another story. Some types of content become outdated after…
Entity SEO 101 Last Update Also known as entity optimization, entity SEO is content optimization using entities instead of (or to complement) keywords. This is a type of optimization that is taking a bigger and bigger role in semantic SEO. We’ll see in this guide what entity SEO is all about, starting with the most…
On-Page SEO Last Update Meta descriptions are essential for driving traffic to any website. They are the hook that brings potential clients in and they can also be the wall that keeps them out. Before you visit any website, you decide to do so because of what you read in the search engine—this small bit…
Creating Good Content Last Update Thin content has a long history. It dates back the first 2000s, when a website only had to have a few keyword-optimized (or stuffed?) pages with little content to rank well in search engines. But life is hard for SEO old-schoolers and black hats since Google introduced Panda in 2011…
Google Algorithm Updates Last Update In February 2021, Google introduced 12 new manual action penalties that are unrelated to Google Search. Instead, this time they impact Google News and Google Discovery content. The enforcement of new policies is probably due to the rise of fake news, manipulated content by political parties and violent acts that…
SEO Skyscraper Technique Last Update The Skyscraper Technique has been around in the SEO world for quite a while. It was coined by Brian Dean of Backlinko and it became popular among SEO practitioners. Why so successful? The answer to that question is this guide. We’ll explain what the Skyscraper Technique is, how it works…
Google Maps Marketing Tips Last Update To say that Google Maps is an immensely popular mapping app would be a gross understatement. From being the most popular smartphone app in 2013 to having over 2 billion Android users in 2017, it’s inescapable. In February 2021, more than half of US mobile users accessed it, only…
Orphan Pages for SEO Last Update Internal linking is critical to the well-being of a website. Not only crawlers won’t be able to find your pages if they’re not linked anywhere (sitemaps are not enough) but the biggest issue will be having users click your pages and read them. If users can’t find pages, either…
How Google Algorithm Works Last Update SEO has continued to change over the past 15 years, so much that 60% of SEO professionals (from a Twitter poll) find it much harder to do now. Some things that used to work no longer work. Other things have been deprecated and replaced with new things (like keyword…
Google Passage Indexing Last Update An update that Google launched in February 2021, passage indexing came with the purpose to surface hidden content in search that wasn’t optimized for search engines. The update has been largely discussed in forums and SEO publications like Search Engine Land, and it’s supposed to impact 7% of the search queries.…
Google Free Traffic Podcast Last Update How to Get Free Traffic from Google: Insights from an SEO Expert In a recent podcast, Brandon Leibowitz, a seasoned digital marketing expert and founder of SEO Optimizers, shared valuable insights into how businesses can leverage SEO to drive free traffic from Google. This comprehensive guide distills the key…
SEO Modern Tactics Podcast Last Update Insights from the SEO Vault: A Deep Dive into Modern SEO Tactics SEO is constantly evolving, and staying on top of the latest trends is essential for success. In a recent episode of The SEO Vault, Brandon Leibowitz from SEO Optimizers shared his extensive knowledge, offering practical advice on…
SEO Link Building Podcast Last Update Beginner and Advanced Link Building Strategies: Insights from a Podcast Interview with Brandon Leibowitz In the world of SEO, mastering link building is crucial for achieving long-term success. In a recent episode of the “Unbottleneck” podcast, SEO expert Brandon Leibowitz, founder of SEO Optimizers, shared valuable insights into beginner…
Resource Page Link Building Last Update Resource page link building is the second most popular link building tactic (Moz, 2016) and for good reason: it’s easy, fast and with high rates of success. So, if you’ve been considering this tactic for your link building campaigns, you can go ahead and be sure you made a…
SEO Transformation Podcast Last Update How SEO Can Transform Your Business: Insights from Brandon Leibowitz Search Engine Optimization (SEO) has become a critical element for businesses seeking to increase their online visibility and drive organic traffic. In a recent podcast, Brandon Leibowitz, a seasoned SEO expert, shared his journey and provided valuable insights into…
Tips To Finding Targeted Blogs Last Update You have been working on your blog for a while, and it happens, the thing that all writers fear and dread: writer’s block (enter scary music here). Even after racking your brain for inspiration, you just can’t seem to come up with anything new to write about! It’s…
Why Use Schema? Last Update You might be hearing a lot about schema markup, microdata, and structured data. However, many of us have no idea about what it is and how to use it. Let me tell you this: Schema Markup is one of the latest evolutions in SEO and is the most potent but…
Meta Description Techniques Last Update If you know anything about SEO, or you start doing some research about it, you’ll be hearing a lot about meta descriptions. This is because they represent an important segment of a successful SEO strategy. However, some marketers tend to underestimate the power of writing strong and SEO friendly meta…
SEO Content Creation Last Update One of the easiest ways to get your website noticed when Google first released its search engine was to do keyword stuffing. You didn’t need to do anything fancy with your content. All you had to do was add some keywords at the end of each post or page and…
On Page SEO Last Update You’re confused, right? You know that meta descriptions are your advertising copy/sales pitch. That means they should be compelling enough to attract your target audience to your website from the SERP and increase click-through rates. But then you’re not sure how to craft them. You’re not alone. According to custom…
Voice Search Techniques Last Update Not only are search engines continually making alterations to their algorithms, leaving SEO experts to adapt, but the way people are searching for things is changing too. More and more businesses with an online presence have to adapt to the new realities of voice searching. With that in mind, we’ll…
Link Building Tactics Last Update Don’t worry if you’re new to website SEO and to the practice of link building. Link building is not as difficult as it might sound. It’s essentially networking and building relationships with other webmasters and content creators. Human beings to human beings. That’s what it is — a dialogue. And…