Conversion Rate Optimization Tips Last Update Once you get traffic to your website from SEO you may be wondering what is next. If your website traffic is not converting into clients, leads, sales, etc. then you may need to work on conversion rate optimization. Your website design is a key contributor to how to increase…
Calculating Search Engine Optimization ROI Last Update We have to think of SEO with the right mindset: first, that it is a valuable marketing investment, and second, it is a long term investment. Thus as with any other investment, it is very important to consider two essential elements: the cost, and the ROI. However, due…
How To Optimize Googe My Business Last Update Did you know that 97% of consumers search online for a local business? Even better, 88% of consumers who do a local search on their smartphone visit or call a store within a day? Yes, it’s evident that consumers are increasingly searching for businesses near them. But…
Building Trust With Google Last Update If you’ve been keeping up to date with the latest SEO threads across the Web, you’ll know what Google E-A-T (Expertise, Authoritativeness, Trustworthiness) is about. But for a refresher, here are two things about E-A-T: In August 2018, Google rolled out a core update of their algorithm that Barry…